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Patient Journey Automation

Smarter systems. Happier patients. More bookings.

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Patient Journey Automation for Healthcare Clinics

Every patient touchpoint matters, from the first website visit to post-treatment follow-up. Our patient journey automation services for private healthcare clinics help you streamline communication, reduce no-shows, and deliver a seamless experience that keeps patients coming back.

​Why Patient Journey Automation Matters?

Manual admin slows clinics down, and impacts the number of returning patients. Automating the patient journey ensures every interaction is timely, personal, and consistent.

​

  • Missed appointments cost UK clinics millions each year automation reduces no-shows dramatically.

  • Patients are 70% more likely to book again when they receive personalised follow-up communication.

  • Automation frees your team to focus on patient care instead of admin.

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From appointment reminders and treatment follow-ups to recall campaigns, automation turns complex workflows into simple, effective systems.

​What’s Included in Our Patient Journey Automation Service

​We design systems that support your team while creating a smooth, professional patient experience:

01

Appointment Booking Automation

Online scheduling tools that sync with your diary and reduce admin.

02

SMS & Email Reminders

Automatic reminders to cut down on no-shows and late cancellations.

03

Post-Treatment Follow-Up

Personalised aftercare messages that build trust and improve outcomes.

04

Patient Recall Campaigns

Automated reminders for check-ups, hearing tests, eye exams, or hygiene visits.

05

Review & Feedback Requests

Encourage patients to leave reviews, boosting your clinic’s online reputation.

06

Patient Education Sequences

Informative email series that explain services, build trust, and increase bookings.

07

Lead Nurture Workflows

Turn website enquiries into bookings with automated follow-up emails and texts.

08

Reporting & Optimisations

Track patient engagement, booking rates, and ROI through built-in dashboards.

Why Choose Otrendo Marketing for Patient Journey Automation?

Healthcare-Specific Expertise – We understand the unique needs of clinics.

Fully Managed Setup – From strategy to software, we handle it all.

GDPR & Compliance First – Secure, compliant systems to protect patient data.

Proven Results – Clients see fewer no-shows and more repeat bookings within weeks.

How Our Strategy Process Works

1

Discovery
&
Mapping

We review your current patient journey and identify automation opportunities.

2

System Design 
&
Setup

We configure email, SMS, and booking systems tailored to your clinic.

3

Workflow
Launch

Your automated patient journey goes live - saving time from day one.

4

Monitoring
&
Optimisation

We track results and fine-tune workflows for better performance.

What software do you use for automisation?

We work with healthcare-approved platforms or integrate with your existing systems.

Will automation make my clinic feel less personal?

No, done properly, automation feels personalised and supportive, not robotic.

​Can you integrate automation with my booking system?

​Yes, we can connect to most leading patient management and booking tools.

F
A
Q

requently
sked
uestions

Results 
To Expect 

Fewer missed appointments through timely reminders​

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Higher patient retention thanks to recall campaigns​

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Increased reviews and referrals

 

A more professional, patient-friendly experience

Make Every Patient Interaction Count

Automation isn’t about replacing human care - it’s about making sure every patient gets the right message at the right time, while freeing your team to focus on what matters most.
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